Released on: April 12, 2008, 6:55 pm

Press Release Author: prnewskid

Industry: Entertainment

Press Release Summary: The Hood Trekker reality series is being courted by marketing
big wigs O2 Media.

Press Release Body: MIAMI, FLA.-- Local television reality show The Hood Trekker
seems headed for the big time, after 2 successful seasons in the Philadelphia market
and becoming an over night internet phenom, confidential sources close to the
company report of a possible funding agreement between O2 Media Inc., several
unnamed media funding firms, and Urban Generation the producers of The Hood Trekker.
The Hood Trekker Reality series highlights vacation and tourist destinations
throughout the United States and the Caribbean. The half hour weekely series,
starring Bo Starks, an internationally celebrated artist/musician as the Hood
Trekker, chronicles the fabled adventures of the Hood Trekker as he travels from
city to city and state to state exploring the uknown and inspiring mischief.
Insiders note the funding is for the production of the Hood Trekker Series and its
media advertising costs. Reportedly, O2 Media will manage a 12 month national media
advertising campaign throughout the US and Canada, while retail distribution is
managed by IDDS, LLC. Though calls to O2 Media were not returned by the time of
print, O2 Media is a renown industry leader in production, advertising, and direct
response marketing. O2 Media and Urban Generation\'s deal is rumored to be for over
$500,000 production and $3 million for media cost. The media will be spent on
marketing the Hood Trekker DVDs and increasing subscriptions of the series. Once
finalized production will begin in late May. Urban Generation was not available for
comment, but sources close to the artist state that Bo Starks is supportive of the
agreement. This agreement would be the first of its kind for an independent
production firm allowing Urban Generation to focus solely on the production of The
Hood Trekker and future television and film projects.


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